actions — Ashley L. Wood + Max Greenberg. Text excerpts taken from leading Propagandist Edward Bernays' essay The Engineering of Consent (1947). Bernays is know as the creator of Public Relations and is responsible for contemporary thinking about the manipulation of public opinion on behalf of the government and corporations. The accompanying photographs were taken on a search for a Snow Owl on Crane Beach in Ipswitch, MA. Those searching were able to spot a single owl from a distance.